Effective Date: February 25, 2026
Contents
These Terms of Use ("Terms") govern your access to and use of the Simplay application ("the App", "we", "us", or "our") available on Apple TV and iOS, including all features, content, subscriptions, and in-app purchases (collectively, the "Services"). By downloading, installing, accessing, or using our Services, you agree to be bound by these Terms. If you do not agree to these Terms, you must not use our Services.
These Terms constitute a legally binding agreement between you and Simplay. Please read them carefully before using our Services.
Simplay is an IPTV application that allows users to watch live television channels, on-demand content, and streaming media on Apple TV and iOS devices. The App provides features including but not limited to live TV playback, channel management, viewing history, favorites, content caching, playback controls, and personalized viewing preferences.
We reserve the right to modify, suspend, or discontinue any aspect of the Services at any time, including the availability of any feature, content, or channel, with or without notice. We shall not be liable to you or any third party for any modification, suspension, or discontinuation of the Services.
You must be at least 13 years of age (or the minimum age required in your jurisdiction) to use our Services. If you are between the ages of 13 and 18 (or the age of majority in your jurisdiction), you may only use our Services with the consent and supervision of a parent or legal guardian who agrees to be bound by these Terms.
By using our Services, you represent and warrant that you meet the eligibility requirements set forth in this section. If you do not meet these requirements, you must not access or use our Services.
Certain features of the App may require an Apple ID and an active internet connection. You are responsible for maintaining the security of your Apple ID and any credentials used to access the Services. You are solely responsible for all activities that occur under your account.
You agree to provide accurate and complete information in connection with your use of the Services, and to keep this information up to date. You must notify us immediately of any unauthorized use of your account or any other breach of security.
Simplay offers a premium subscription plan called "Simplay Plus" that unlocks additional features and content within the App.
Simplay Plus is available as:
Current pricing for each plan is displayed within the App prior to purchase. Prices are shown in your local currency and may vary by region. Prices are subject to change, and any price change will take effect at the start of your next billing cycle following notice of the change.
Important: Simplay Plus subscriptions automatically renew unless auto-renewal is turned off at least 24 hours before the end of the current billing period.
Payment is charged to your Apple ID account at confirmation of purchase. Your subscription will automatically renew at the same price and duration unless you cancel at least 24 hours before the end of the current period. Your Apple ID account will be charged for renewal within 24 hours prior to the end of the current period.
We may, at our sole discretion, offer a free trial period for Simplay Plus. If a free trial is offered, it will be clearly described within the App at the time of sign-up. If you do not cancel before the free trial ends, your subscription will automatically begin and you will be charged the applicable subscription fee. Any unused portion of a free trial period will be forfeited when you purchase a Simplay Plus subscription.
You may manage or cancel your Simplay Plus subscription at any time through your Apple ID account settings:
Cancellation takes effect at the end of the current billing period. You will continue to have access to Simplay Plus features until the end of your current paid period. No refunds or credits will be provided for partial billing periods.
All purchases are processed by Apple. To request a refund, please contact Apple directly through reportaproblem.apple.com. We do not have the ability to process refunds directly, as all billing is handled by Apple.
Simplay Plus may include, but is not limited to, the following benefits: access to additional channels and content, enhanced playback features, offline caching capabilities, advanced audio and video settings, and an ad-free experience. The specific features included in Simplay Plus may change from time to time. We will make commercially reasonable efforts to notify you of material changes to Plus features.
In addition to the Simplay Plus subscription, the App may offer non-consumable in-app purchases that permanently unlock specific features or content. These one-time purchases are tied to your Apple ID and can be restored on any device signed in with the same Apple ID by using the "Restore Purchases" feature within the App.
All in-app purchases are processed through the Apple App Store and are subject to Apple's terms and conditions. We do not process payments directly and do not have access to your payment method details.
All sales are final. To request a refund for any in-app purchase, please contact Apple directly through reportaproblem.apple.com.
All content available through the Services — including but not limited to text, graphics, logos, icons, images, audio, video, software, and the overall design and layout of the App — is the property of Simplay or its content providers and is protected by applicable intellectual property laws.
You are granted a limited, non-exclusive, non-transferable, revocable license to access and use the Services and their content for your personal, non-commercial use only, subject to these Terms. You may not:
You agree not to use the Services in any manner that:
We reserve the right to suspend or terminate your access to the Services if we determine, in our sole discretion, that you have violated these Terms.
THE SERVICES ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.
We do not warrant that: (i) the Services will be uninterrupted, timely, secure, or error-free; (ii) the content accessible through the Services will be accurate, reliable, or complete; (iii) any defects in the Services will be corrected; or (iv) the Services or the servers that make them available are free of viruses or other harmful components.
Content availability may vary by region and is subject to change without notice. We do not guarantee the availability of any particular channel, program, or content at any time. Streaming quality may vary depending on your internet connection, device capabilities, and other factors beyond our control.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL SIMPLAY, ITS AFFILIATES, LICENSORS, OR SERVICE PROVIDERS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR IN CONNECTION WITH:
IN NO EVENT SHALL OUR TOTAL LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THE USE OF THE SERVICES EXCEED THE AMOUNT YOU HAVE PAID TO US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR ONE HUNDRED US DOLLARS ($100), WHICHEVER IS GREATER.
SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN DAMAGES, SO SOME OR ALL OF THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU.
We may terminate or suspend your access to the Services immediately, without prior notice or liability, for any reason, including if you breach these Terms. Upon termination, your right to use the Services will immediately cease.
You may terminate your use of the Services at any time by deleting the App from your devices and cancelling any active subscriptions through your Apple ID account settings. Termination does not entitle you to a refund of any subscription fees already paid.
All provisions of these Terms which by their nature should survive termination shall survive, including but not limited to ownership provisions, warranty disclaimers, indemnity, and limitations of liability.
These Terms shall be governed by and construed in accordance with the laws of the Republic of Türkiye, without regard to its conflict of law provisions. Any disputes arising out of or related to these Terms or the Services shall be subject to the exclusive jurisdiction of the courts located in Istanbul, Türkiye.
If any provision of these Terms is found to be unenforceable or invalid, that provision will be limited or eliminated to the minimum extent necessary so that these Terms will otherwise remain in full force and effect.
You acknowledge and agree that these Terms are between you and Simplay only, and not with Apple Inc. ("Apple"). Simplay, not Apple, is solely responsible for the App and its content. Your use of the App is also subject to the Apple Licensed Application End User License Agreement available at apple.com/legal/internet-services/itunes/dev/stdeula ("Apple Standard EULA"). In the event of any conflict between these Terms and the Apple Standard EULA, the Apple Standard EULA shall take precedence with respect to your use of the App obtained through the Apple App Store.
The license granted to you for the App is a non-transferable license to use the App on any Apple-branded products that you own or control, and as permitted by the Usage Rules set forth in the Apple Media Services Terms and Conditions. You may not distribute or make the App available over a network where it could be used by multiple devices at the same time. You may not transfer, redistribute, or sublicense the App. If you sell your Apple device to a third party, you must remove the App from the device before doing so. You may not copy (except as permitted by this license and the Usage Rules), reverse-engineer, disassemble, attempt to derive the source code of, modify, or create derivative works of the App, any updates, or any part thereof (except as and only to the extent that any foregoing restriction is prohibited by applicable law or to the extent as may be permitted by the licensing terms governing use of any open-sourced components included with the App).
You agree that Simplay may collect and use technical data and related information — including but not limited to technical information about your device, system and application software, and peripherals — that is gathered periodically to facilitate the provision of software updates, product support, and other services to you related to the App. We may use this information, as long as it is in a form that does not personally identify you, to improve our products or to provide services or technologies to you.
Simplay is solely responsible for providing any maintenance and support services with respect to the App, as specified in these Terms or as required under applicable law. You acknowledge that Apple has no obligation whatsoever to furnish any maintenance and support services with respect to the App.
In the event of any failure of the App to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price for the App to you (if applicable). To the maximum extent permitted by applicable law, Apple will have no other warranty obligation whatsoever with respect to the App, and any other claims, losses, liabilities, damages, costs, or expenses attributable to any failure to conform to any warranty will be Simplay's sole responsibility.
Simplay, not Apple, is responsible for addressing any claims by you or any third party relating to the App or your possession and/or use of the App, including but not limited to: (i) product liability claims; (ii) any claim that the App fails to conform to any applicable legal or regulatory requirement; and (iii) claims arising under consumer protection, privacy, or similar legislation.
In the event of any third-party claim that the App or your possession and use of the App infringes that third party's intellectual property rights, Simplay, not Apple, will be solely responsible for the investigation, defense, settlement, and discharge of any such intellectual property infringement claim.
You represent and warrant that: (i) you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a "terrorist supporting" country; and (ii) you are not listed on any U.S. Government list of prohibited or restricted parties.
You acknowledge and agree that Apple, and Apple's subsidiaries, are third-party beneficiaries of these Terms, and that, upon your acceptance of these Terms, Apple will have the right (and will be deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary thereof.
We reserve the right to modify or replace these Terms at any time at our sole discretion. When we make changes, we will update the "Effective Date" at the top of this page. If we make material changes, we will provide notice through the App or by other appropriate means.
Your continued use of the Services after any changes to these Terms constitutes your acceptance of the updated Terms. If you do not agree to the new Terms, you must stop using the Services and cancel any active subscriptions.
If you have any questions about these Terms of Use, please contact us at:
Simplay
Email: legal@blv.sh
Effective Date: February 25, 2026
Contents
Simplay ("the App", "we", "us", or "our") is an IPTV application available on Apple TV and iOS. This Privacy Policy explains how and why we collect, store, use, disclose, and otherwise process personal data when you use the Simplay application and any related services (collectively, our "Services").
By using our Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with the practices described herein, please do not use our Services.
If you have concerns about providing data to us or how it is used as described in this Privacy Policy, please see Section 7 (Control Over Your Information) and Section 8 (Your Privacy Rights), or contact us at legal@blv.sh.
When you use our Services, we may automatically collect and process the following types of data:
We may receive certain data from third parties in connection with your use of our Services:
Simplay does not collect the following:
We may use the data we collect for the following purposes:
Simplay offers the following types of in-app purchases:
All purchases and subscriptions are processed exclusively through the Apple App Store. We do not process payments directly and do not have access to your payment method details. We receive only a transaction receipt from Apple confirming the purchase, which we use to validate and activate the corresponding features or content in the App.
For information about managing your subscriptions, including how to cancel, please visit Apple's subscription management guide.
We may retain anonymized purchase data (such as which product was purchased and when) for analytics, accounting, and legal compliance purposes.
We do not sell, trade, or rent your personal data to third parties. We may disclose data in the following limited circumstances:
Our Services use the following third-party services:
Our Services may contain links to third-party websites, content providers, or services. This Privacy Policy does not apply to, and we are not responsible for, the privacy practices of any third-party services. We encourage you to review the privacy policies of any third-party services you access through or in connection with our App.
You have several options to control how your data is handled:
Depending on the privacy laws applicable in your jurisdiction, you may have some or all of the following rights regarding your personal data:
To submit a request to exercise your privacy rights, please contact us at legal@blv.sh. We may need to verify your identity before processing your request. We will respond to all legitimate requests within the timeframes required by applicable law.
If you are located in the EEA, UK, or Switzerland, we process your personal data on the following legal bases: (i) your consent; (ii) performance of a contract (to deliver the Services you have purchased); (iii) our legitimate interests (to improve our Services and ensure security); and (iv) compliance with legal obligations. You have the right to lodge a complaint with your local data protection authority if you believe your data has been processed unlawfully.
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). We do not sell your personal information as defined by the CCPA/CPRA. You have the right to request disclosure of the categories and specific pieces of personal data we have collected, to request deletion, and to not be discriminated against for exercising your rights.
If you are located in Türkiye, your personal data is processed in accordance with the Turkish Personal Data Protection Law No. 6698 ("KVKK"). You have the right to learn whether your personal data has been processed, to request information about such processing, to learn the purpose of processing and whether data is used in accordance with its purpose, to know third parties to whom personal data has been transferred, to request correction of incomplete or inaccurate data, to request deletion or destruction of data, and to object to any outcome that arises from the analysis of data exclusively through automated systems. To exercise these rights, please contact us at legal@blv.sh.
Our Services are not directed at children under the age of 13 (or the applicable age of consent in your jurisdiction). We do not knowingly collect personal data from children under this age. If you are a parent or guardian and believe that your child has provided personal data to us, please contact us at legal@blv.sh so that we can take steps to remove such information and terminate the child's access to our Services.
If you are above the age of 13 but under the age of 18 (or the age of majority in your jurisdiction), you must obtain the consent of your parent or legal guardian before using our Services.
We maintain physical, technical, and organizational measures designed to protect personal data from unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit, secure cloud infrastructure, access controls, and regular security assessments.
However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security. We encourage you to take steps to protect your devices and accounts.
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, regulatory, tax, accounting, or reporting requirements. Specifically:
Once personal data is no longer necessary for the purposes described above or required by law, we delete or anonymize it.
Our analytics data may be processed by third-party service providers (such as Google Firebase) in countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country. When we transfer data internationally, we take steps to ensure that adequate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws, including standard contractual clauses approved by the European Commission where applicable.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Effective Date" at the top of this page. If we make material changes, we will provide notice through our Services or by other appropriate means. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your data.
Your continued use of our Services after any changes to this Privacy Policy constitutes your acceptance of the updated policy.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us at:
Simplay
Email: legal@blv.sh